Here are the 2021 Top 10 Medical Device Success Podcasts!!
Reading time: 3 – 5 minutes
The episodes below represent over 7,000 downloads of the over 20,242 cumulative MDS downloads in 2021. That is over 30%! Every week they continue to get downloaded because they are ever green. So, if you are new to the podcast, here is a great place to start. At the same time, don’t miss out on the 2022 podcasts where we are diving into Value Based Care and Artificial Intelligence. FYI, the total cumulative downloads over the history of the podcast is now 42,000. And, we are rated #2 of Medical Device Podcasts by Feedspot.com.
- Episode 55 Driving Sales with Physician Micro-Marketing in MedTech – My guest is Scott Alexander, CEO, Jairus Physician Micromarketing. Scott explains what works and why in digital marketing. You will be surprised at his platform of choice.
- Episode 59 The New Art & Science of MedTech Sales – This is a solo podcast where I walk through some key trends that have been accelerated by the pandemic that will affect the art and science of selling. Be sure you are adapting correctly.
- Episode 65 Big Changes and High Demand in MedTech Recruiting with Paula Rutledge and Chris Miclot, Legacy MedSearch – Two executives of one of the most respected MedTech search firms talk about the big changes in recruiting initiated by the pandemic and that will stay with us for some time. Listen to this before accepting a new job.
- Episode 71 Strategic Planning Part 1 for Companies and Individuals – Solo podcast where I introduce the first segments of a strategic plan. Assumptions, SWOT, Gaps and Key Goals and Objectives. Companies with strategic plans are 12% more profitable. Individuals with personal plans are more successful.
- Episode 64 Riding the Technology Adoption Life Cycle Curve in MedTech with Geoffrey Moore, Author, Crossing the Chasm – Have a disruptive technology? Learn how to avoid falling into the chasm between early adopters and pragmatists.
- Episode 66 Game Changing Subcategories and Storytelling in MedTech with David Aaker, PhD –The “Father of Modern Marketing” guides us through the advantage of creating subcategories and storytelling.
- Episode 60 The Covid State of Mind of our Doctors – I share statistics from a survey that provides interesting clues as to how the pandemic has and will continue to affect the thinking and behavior of our doctors.
- Episode 72 Career Success in MedTech Startups with Jim Surek, VP Sales, ExplORer Surgical – An inspirational and informative interview with a successful startup leader. This popular episode continues to climb in ranking.
- Episode 68 Building Success Models in MedTech – learn what a success model is, why they are important and the process to create one.
- Episode 63 In the C-Suite with Daniel Cloutier, CEO, LOK Corporation – Daniel and I dig into optimizing the worldwide distribution ecosystem.
Use the embedded links above or go to the link below will take you to a listing of all the podcasts where you can easily find those noted above.