About Ted

I am an expert in marketing and sales of medical devices with an emphasis on ophthalmic devices. Right now, I spend most of my time consulting with small to medium sized medical device companies to help them succeed.

by in Strategic Planning

Episode 75 – Intro to Value-Based Care Part 1 with Barbara Strain

Reading time: 3 – 4 minutes Understanding this important subject is part of knowing your customer. Here is a factoid from today’s conversation, the sickest 5% of the US population consumes 50% of healthcare resources.  One of many reasons fee for service is not sustainable and that the move to value-based care is gaining momentum. […]

by in Strategic Planning

Episode 74 – Knowledge is Power in MedTech – A system for knowing your customer, market and industry

Reading time: 2 – 4 minutes Let’s get the new year off to a good start and know our customer, market and industry better than your colleagues and competition.  Let’s create a knowledge gathering system for you. It will pay off in terms of your professionalism, your results and your career! Early in my career I just […]

by in Medical device leadership, Medical devices, MedTech Leadership, MedTech Podcast, Strategic Planning

Episode 73 – Strategic Planning Part 2 for Companies and Individuals – Strategies and Tactics

Reading time: 2 – 3 minutes “Employees at three out of every five companies rated their organization weak at execution…” This was one result of a Harvard assessment of employees from more than 1,000 companies, governments and non for profits.  The Harvard assessment resulted in the 17 traits of organizational effectiveness where the number one […]

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