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About Ted

I am an expert in marketing and sales of medical devices with an emphasis on ophthalmic devices. Right now, I spend most of my time consulting with small to medium sized medical device companies to help them succeed.

May 17, 2020
by in International Marketing and Sales, Marketing, Medical Device, Medical Device Marketing, Medical Device Sales, Medical devices, Telehealth, Telemedicine

Episode 9 – Part Two – Telemedicine, Covid-19 and the Future of Medical Devices

Podcast: Play in new window | Download (Duration: 45:15 — 41.4MB)

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Reading time: 2 – 2 minutes Telemedicine installations in 30 countries in less that two months because of Covid-19!! That doesn’t include sales in the US.  In episode 9, Eric Bacon, President of AMD Global Telemedicine takes us further into this rapidly changing and growing market.   Comments and questions are welcome! Now Go Win Your Week! […]

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May 10, 2020
by in Medical Device, Medical Device Marketing, Medical Device Sales, Medical devices, Medical technology, Telehealth, Telemedicine

Episode 8 – Telemedicine, Covid-19 and the Future of Medical Devices – Part One

Podcast: Play in new window | Download (Duration: 30:47 — 28.2MB)

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Reading time: 2 – 3 minutes Telemedicine is the new frontier for medical devices.  Covid-19 has thrust telemedicine into the spotlight as an important channel of patient management across almost all specialties. In this episode, to explore this phenomenon we welcome telemedicine pioneer Tania Malik, JD, CEO of Virtual Medical Group and Chair of the Telemental […]

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May 3, 2020
by in e-mail promotion, E-Marketing, Marketing, Marketing Management, Medical Device Marketing, Medical Device Sales, Sales, Sales Management

Episode 7 – Video “Imbedded” Emails for Sales and Marketing in a Covid-19 World

Podcast: Play in new window | Download (Duration: 16:13 — 14.9MB)

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Reading time: 2 – 3 minutes One survey showed respondents had 81% more replies to emails using this technique.  Imbedded videos may be the answer.  I don’t mean attached videos.  I mean video clips linked to a GIF that is imbedded.  In this Covid-19 and virtual world this could make the difference between sales success and failure in the […]

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