by Ted
in Medical Device, Medical Device Marketing, Medical Device Podcast, Medical Device Sales, Medical device startup, Medical devices, Medtech, MedTech Leadership, MedTech Podcast, MedTech Sales, Product Launch
Episode 54 – The Impact of Health Research and Economics on MedTech Market Access and Success with April Zambelli-Weiner, PhD
Podcast: Play in new window | Download (Duration: 1:09:33 — 63.7MB)
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Reading time: 2 – 4 minutes “Failure to plan for market access early is one of the key causes of company underperformance and failure”, according to April whose team at TTi Health Research & Economics has helped companies recover from their lack of preparedness. A couple episodes ago I talked about the danger of the […]
