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Guidance on strategic planning primarily for sales and marketing

December 5, 2021
by in Strategic Planning

Episode 72 – Career Success in MedTech Startups with Jim Surek, VP Sales, ExplORer Surgical

Podcast: Play in new window | Download (Duration: 1:09:52 — 64.0MB)

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Reading time: 2 – 3 minutes “You told me the opposite of what I have been told by everyone else about how they would attack this market.” Said one CEO to Jim during an interview.  Jim got the job and helped lead this company to success. During his stellar career, Jim has been part of […]

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November 21, 2021
by in Medical Device, Medical device leadership, Medical Device Marketing, Medical Device Podcast, Medical Device Sales, Medical device startup, MedTech Leadership, MedTech Podcast, Strategic Planning

Episode 71 Strategic Planning Part 1 for Companies and Individuals

Podcast: Play in new window | Download (Duration: 37:10 — 34.0MB)

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Reading time: 2 – 3 minutes Only 23% of companies follow a formal strategic planning process.  Companies with strategic plans are 12% more profitable.  The big MedTech companies are in the final phases of the 2022 strategic plans. What about the small to medium sized companies?  What about you as an individual?  Imagine how much […]

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November 14, 2021
by in Strategic Planning

Episode 70 – In the C-Suite with Patricia Zilliox, CEO, Eyevensys

Podcast: Play in new window | Download (Duration: 52:41 — 48.2MB)

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Reading time: 2 – 3 minutes Today’s guest is Patricia Zilliox, CEO of Eyevensys, a clinical stage biotechnology company based in Paris, France and Dallas, Texas. Patricia is running a very exciting startup that combines a medical device and gene-therapy that is targeting some of the biggest causes of blindness. The idea behind this biotechnology […]

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