by in Covid-19 and Medical Devices, CRM, Marketing Automation, Medical Device, Medical Device Marketing, Medical Device Podcast, Medical Device Sales, Medical devices, Medtech, MedTech Leadership, MedTech Podcast, MedTech Sales, Virtual Communication, Virtual Prospecting, Virtual Selling

Episode 49 – Prospecting in the MedTech New Normal

Reading time: 2 – 2 minutes “What advice do you have related to prospecting for new customers in this new normal?” This is the most frequent question I get from MedTech executives, sales leaders and field salespeople.  You can’t start the sales process unless you have a prospect!  So, I decided to make the answer […]

by in Covid-19 and Medical Devices, e-mail promotion, International Marketing and Sales, Medical Device, Medical device leadership, Medical Device Marketing, Medical Device Sales, Medical devices, MedTech Leadership, MedTech Sales

Episode 29 – What’s Next in the MTL Community and Why

Reading time: 2 – 3 minutes Plus – a glimpse at why members find value in the community.  In this short episode, we talk about what are the next important subjects for the podcast and video cast.  First, a couple episodes about marketing automation.  And sales leaders, you better pay attention because in the Covid world, marketing automation […]

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