KOL Deliverables = KOL Budget

Reading time: 4 – 6 minutes As you prepare to reach out to your prospective KOLs, you need to have in mind what you want to accomplish with their help and how much you have budgeted for this effort. Keeping in mind that this blog is primarily aimed at small to medium sized companies, I […]

March 3, 2018

by Ted in Key Opinion Leaders, KOL, KOL management, Marketing, Marketing Management, Medical Device Marketing

How To Find Key Opinion Leaders (KOL) to Support Your Technology

Reading time: 2 – 4 minutes In the last post we talked about the importance of KOLs to the efforts of medical device companies large and small. Yet, many small companies believe KOLs are beyond their reach financially. This is not true. In every medical specialty market there are the high level KOLs that everyone […]

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KOL Deliverables = KOL Budget

How To Find Key Opinion Leaders (KOL) to Support Your Technology

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