by in Medical device leadership, Medical devices, MedTech Leadership, MedTech Podcast, Strategic Planning

Episode 73 – Strategic Planning Part 2 for Companies and Individuals – Strategies and Tactics

Reading time: 2 – 3 minutes “Employees at three out of every five companies rated their organization weak at execution…” This was one result of a Harvard assessment of employees from more than 1,000 companies, governments and non for profits.  The Harvard assessment resulted in the 17 traits of organizational effectiveness where the number one […]

by in International Marketing and Sales, Medical Device, Medical device leadership, Medical Device Marketing, Medical Device Podcast, Medical Device Sales, Medical device startup, MedTech Leadership, MedTech Podcast, MedTech Sales, Strategic Planning, Virtual Communication

Episode 63 – In the C-Suite with Daniel Cloutier, CEO, LOK Corporation

Reading time: 2 – 2 minutes Understanding how the worldwide distribution ecosystem works is a must for any MedTech professional. This conversation with Daniel Cloutier provides a window into this world and how LOK brings value to the manufacturers it represents with turnkey distribution. Daniel jokes that they are “Global minus One”.  Take a guess […]

by in Covid-19 and Medical Devices, Medical Device, Medical Device Career, Medical Device Marketing, Medical Device Podcast, Medical Device Sales, Medical devices, Medtech, MedTech Podcast, MedTech Sales

Episode 59 – The New Art & Science of MedTech Sales

Reading time: 2 – 2 minutes Is sales an art or a science or a bit of both?  And, how has the art and science changed in the past year?  Some key trends in MedTech have accelerated due to the pandemic that will affect the art and science of selling.  This episode is a discussion […]

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