Episode 48 – In the C-Suite with Marc Oczachowski, CEO, EDAP TMS

Podcast: Play in new window | Download (Duration: 59:47 — 54.7MB)

Reading time: 2 – 2 minutes We venture to Lyon, France to learn how Marc and his team fresh off a $28 million raise are setting the stage to dominate High Intensity Focused Ultrasound (HIFU) for prostate cancer. We also talk about other huge applications for HIFU, leading through the pandemic and his career. Marc […]

May 2, 2021

by Ted in CRM, Demand Generation, E-Marketing, Marketing Automation, Marketing Management, Medical Device, Medical Device Marketing, Medical Device Podcast, Medical Device Sales, Medical devices, Medtech, MedTech Podcast, MedTech Sales

Episode 47 – MedTech “Journeys” To Fill the Sales Funnel

Podcast: Play in new window | Download (Duration: 51:12 — 46.9MB)

Reading time: 2 – 4 minutes Matthew Vernhout, VP of Deliverability, NetCore, walks us through what “Journeys” are and how they can help with prospecting for new customers and nurture current customers. This is part of the Medical Device Success emphasis on Demand Generation. This is important because surveys show that most health care professionals […]

April 21, 2021

by Ted in Covid-19 and Medical Devices, Medical Device, Medical Device Career, Medical device leadership, Medical Device Sales, Medical devices, Medtech, MedTech Leadership, MedTech Podcast, MedTech Sales, MedTech Sales Careers, Virtual Communication

Episode 46 – In the C-Suite with Will Gray, VP of Marketing and Commercial Operations, Corporate Accounts, Boston Scientific

Podcast: Play in new window | Download (Duration: 1:04:05 — 58.7MB)

Reading time: 4 – 7 minutes Improvise, Adapt and Overcome. He started out as a Marine officer. This included time on the streets of Mogadishu, Somalia. He carried these Marine leadership values into Frito Lay and then Boston Scientific. Now, Will shares his thoughts on being proactive and excelling in his book “PROACTIVE: Achieving Excellence in […]

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Episode 48 – In the C-Suite with Marc Oczachowski, CEO, EDAP TMS

Episode 47 – MedTech “Journeys” To Fill the Sales Funnel

Episode 46 – In the C-Suite with Will Gray, VP of Marketing and Commercial Operations, Corporate Accounts, Boston Scientific

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