by in Covid-19 and Medical Devices, Medical Device, Medical Device Career, Medical device leadership, Medical Device Sales, Medical devices, Medtech, MedTech Leadership, MedTech Podcast, MedTech Sales, MedTech Sales Careers, Virtual Communication

Episode 46 – In the C-Suite with Will Gray, VP of Marketing and Commercial Operations, Corporate Accounts, Boston Scientific

Reading time: 4 – 7 minutes Improvise, Adapt and Overcome. He started out as a Marine officer. This included time on the streets of Mogadishu, Somalia. He carried these Marine leadership values into Frito Lay and then Boston Scientific.  Now, Will shares his thoughts on being proactive and excelling in his book “PROACTIVE: Achieving Excellence in […]

by in CRM, Demand Generation, Marketing Automation, Medical Device, Medical Device Marketing, Medical Device Podcast, Medical Device Sales, Medical devices, Medtech, MedTech Sales

Episode 45 – CRM2 – Going From CRM to Sales Force Automation

Reading time: 2 – 3 minutes In Episode 35 we laid the CRM foundation. Today we build on that foundation and begin to move into Sales Force Automation and Marketing Automation.  This is where SFA and MA can start working hard for your company to increase revenues. Eliza Hammer-Gage, Senior Consultant, Red Argyle joins me again […]

by in Covid-19 and Medical Devices, Entrepreneurship, Medical device leadership, Medical Device Marketing, Medical Device Podcast, Medical Device Sales, Medical devices, Medical Devices Future, Medtech, MedTech Future, MedTech Leadership, MedTech Podcast, MedTech Sales, Telemedicine, Virtual Communication, Virtual Selling

Episode 42 – In the C-Suite with Jennifer Fried, CEO, ExplORer Surgical

Reading time: 2 – 4 minutes Surveys indicate that virtual support in the operating room and procedure room is here to stay. From the “back of a napkin” to commercialization, Jennifer Fried has led the ExplORer Surgical team to success. They are busy staking out a position as a leader in virtual support to medical […]

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